Attracting top talent and new clients with personal brand

Content and social media management

The details

Joshua Robert, a specialist property recruitment firm, wanted to scale their reputation with professionals in the residential, commercial and public sectors as the recruiter of choice for your next career move. We worked closely with Josh and key members of the team to develop and grow their personal brands to reach their goal: to attract top talent and bring in new clients with their increased reach and visibility.

The strategy

Wanting to demonstrate their industry knowledge and passion, we created a content strategy that placed Josh and the team on camera sharing their insights, advice and career lessons targeted to the property professionals they wanted to speak to. This was tailored to the unique specialisms within the team, making sure that video content was captured as social-first content for reach and performance in the feed.

The results

> 324,000 impressions across LinkedIn content
> Grown to 15,000 followers
> 2,000% increase in post engagement

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