Operating in a niche space in the cosmetics industry, Juni Cosmetics wanted to increase their reach and awareness with their target market of affluent customers. Providing a marketing strategy that covered all channels, and focused on driving more traffic to their website and product awareness, we launched Google PPC and Shopping campaigns to drive sales with digital PR to build brand awareness in the beauty industry.
Running paid search and social campaigns, we delivered ads across Christmas and Valentine’s Day to drive sales for key promotions, whilst optimising ongoing campaigns to drive traffic and interest in the product to nurture through email marketing campaigns.
