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The world’s first ready-made Chai tea drinks

Social, influencer, paid media / PR

The details

Pink Chai Ltd are a local drinks manufacturer who have created the world’s first ready-made Chai tea drinks. After partnering to fully manage their social media feeds, Pink Chai Ltd also tasked Rewind Creative on building and delivering a PR strategy, along with paid media to amplify results and help achieve business objectives. 
With split audiences of B2C and commercial B2B wholesale, Rewind Creative were able to consistently deliver and exceed expectations, with huge social growth, local press features, engaging video ads and more!
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The results

> Social, influencer, paid media and PR strategy delivered
> Local press features naming Pink Chai as taking the market by storm 
> 35% sales in the last 4 months from social media
> 1,484% social growth in 6 months
> 1,268% increase in website traffic (month on month)
> Click through rate increased by 631% from influencer campaign 
> 1,517 link clicks to the website/product page/shop now in 4 months from paid media campaigns
> 14,068 users found Pink Chai on Google through our local SEO strategy/work

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