Stop Loan Sharks are England’s official illegal money lending team. Having engaged Rewind Creative for support on social media lead generation, we ran a campaign split between Facebook ads and Google Pay Per Click (PPC).
The interest based targeting on Facebook dominated any Facebook pixel strategy, along with the results from Google PPC. Searches were quality, however, compared to Facebook, extremely overpriced and were not returning anything close to the value and quantity seen with Facebook ads.
